Intel said it will reintroduce free coffee and tea for staff members after eliminating a number of workplace benefits earlier this year as part of significant cost-cutting measures. After a difficult year that included layoffs and benefit changes, the corporation has decided to return the beverages in an effort to boost workers morale.
Intel’s strategy for handling employee benefits in the face of continuous financial strains has changed with the return of free coffee and tea. Intel highlighted the value of “small comforts” in the workplace in an internal communication that The Oregonian newspaper was able to get which said, “Although Intel still faces cost challenges, we understand that small comforts play a significant role in our daily routines. We know this is a small step but we hope it is a meaningful one in supporting our workplace culture.”
In August, Intel said that it would reduce its staff by about 15,000 people through layoffs and voluntary separation agreements. Additional benefit reductions such as fewer payouts for phone, internet and travel expenses were also negotiated with the staff members by the corporation. Free coffee and tea will be available again but Intel has not yet brought back other benefits that were once well-liked by staff members such as free fruits.
Intel was once a leading brand in technology, but recent losses have reduced its ability to compete. The company is well-known for playing a crucial part in the 1990s personal computer expansion, but it lost out on important chances in subsequent years, including as the 2000s mobile chip industry. This gave rivals like Apple a significant advantage in mobile technology.
In 2013, Paul Otellini who is the former CEO of Intel acknowledged that he regretted turning down an opportunity to collaborate with Apple on iPhone chip production. More recently, Intel turned down an investment offer from OpenAI, a well-known artificial intelligence company that wanted to help Intel reduce its dependency on chips made by Nvidia which is now Intel’s biggest competitor in the AI hardware market. According to reports, the former CEO Bob Swan rejected the idea because he thought AI models were unlikely to become available on the market anytime soon.
In spite of ongoing financial and competitive difficulties, Intel is making an effort to support its employees and create a pleasant work culture by reintroducing tiny workplace benefits like free beverages.
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